Olivia Esau

Meet Olivia!

Olivia is a Data School Consultant at The Information Lab with a focus on Business Intelligence and Tableau. She supports organizations in translating complex business and controlling questions into clear, decision ready BI solutions, with a particular emphasis on thoughtful dashboard design and effective stakeholder enablement

With a B.A. in International Business focused on Emerging Markets, Olivia developed a strong foundation in analytical thinking, problem structuring, and understanding complex business contexts. To strengthen her technical skill set, she completed intensive bootcamps in Data Analytics and Data Science & AI, gaining hands-on experience in SQL, Python, statistical analysis, and data visualization.

In client projects, Olivia works end to end: from structuring vague requirements and defining meaningful KPIs to building robust Tableau dashboards and enabling business users to work independently with data. Her strength lies in combining business understanding with clean data logic and clear communication, with a strong focus on sustainable and maintainable BI solutions.

Key Competencies

BI consulting and stakeholder enablement
Business requirements analysis and problem structuring
KPI definition, metric logic, and data modeling
Dashboard design for decision making
Self-service BI concepts and enablement

Before Data School

B.A. International Business (Emerging Markets)
Bootcamps: Data Analytics & Data Science
Internship: PR & Marketing
Working Student: Admin & Org

Long Term Client Project

2025 - 2026

Tableau Consulting, Enablement & Management Reporting (Engineering Industry)

BI consulting and advisory support for business, finance, and controlling stakeholders
Tableau enablement and hands-on training with a focus on long-term BI adoption
Translation of business and controlling requirements into concrete analytics use cases
Design and implementation of decision-focused dashboards and management cockpits
Independent development of complex Tableau dashboards with advanced logic and calculations
KPI definition, data logic structuring, and documentation to ensure sustainable BI solutions
Iterative, stakeholder-driven dashboard development in close collaboration with business, controlling, and IT

Tools: Tableau Desktop, Tableau Server, Tableau Prep

Short Term Client Projects

2025

Business Development and Revenue Control (Finance)

Dashboard to monitor business development and key revenue KPIs
Integrated filters and time series analysis for strategic insights
Tool: Tableau

Homepage Performance Dashboard (Telecommunication)

Visualization of website traffic and performance metrics
Identified optimization potential for UX and content strategy
Tool: Tableau

Internal Process Dashboards (Finance)

Dashboards for internal audit, portfolio transfer, and fee analysis
Enhanced transparency and support for controlling activities
Tool: Tableau

Application Channel Analysis (Bakery)

Compared recruiting channel efficiency (quality, speed, effort)
Informed HR strategy for targeted job postings
Tool: Tableau

Brand and Demographic Analysis (Food Industry)

Prepared YouGov data with Tableau Prep
Built product/brand hierarchies and visualized audience insights
Tools: Tableau Prep, Tableau

Campaign Analysis (Consulting)

Assessed marketing campaign performance using key metrics
Identified levers for improving future outreach strategies
Tool: Tableau

Market Basket Analysis (Retail)